Tag: smoking

Social Branding, Tobacco
Ydouthink launches new campaign about smoking and attractiveness

Ydouthink Launches New Campaign About Smoking and Attractiveness

The tobacco industry has worked hard over the years to make smoking seem attractive.

While tobacco prevention campaigns have done a lot to remind us that smoking is bad for our health, that the the tobacco industry is trying to manipulate us, and that secondhand smoke is dangerous, we have not yet changed the idea that smoking is attractive to many teens and young adults

Ydouthink is changing that.

The ‘What’s Hot?’ campaign is focused on challenging the idea that people think smoking is attractive.

Social Branding, Tobacco

Smoking and Attractiveness: New ‘Hotness’ Commercials Debut in VA

When Rescue Agency conducts its formative research with teens across the country, it’s obvious that a top priority for high school students is their social life.

Rescue @ SOPHE’S 69th Annual Conference

Will you be at SOPHE’s 69th Annual Conference April 4-6, 2018 at the Hyatt Regency in Columbus, Ohio?

Check out these sessions about Rescue’s campaigns and research strategies:

Meet our Sacramento Team Posted: January 26th, 2018
Rescue @ APHA 2017 Posted: November 3rd, 2017
Minimal Waste, Maximum Impact Posted: October 4th, 2017