With over 50,000 views in just a few weeks, these new ads that expose past tobacco industry animal testing for the Ydouthink campaign in Virginia are causing controversy online.
Teens have posted thousand of comments discussing this topic on Ydouthink’s Facebook page. In fact, at the height of this new campaign, there were over 2,500 people “talking about this” on Facebook (Oct. 28 – Nov. 3).
Check out the ads below:
These new ads are part of Ydouthink’s ongoing tobacco prevention efforts in Virginia and were produced in-house by the Rescue Agency team.
To learn more about Rescue Agency’s media efforts, visit our website, our YouTube channel or contact:
Tyler Janzen
Director of Client Services, State & Local Campaigns
tyler@rescuescg.com
619-231-7555 x134
Director of Client Services, State & Local Campaigns
tyler@rescuescg.com
619-231-7555 x134
Category: Social Branding, Tobacco
Tags: animal testing, behavior change marketing, campaign, social marketing, tobacco prevention, Ydouthink
