With over 50,000 views in just a few weeks, these new ads that expose past tobacco industry animal testing for the Ydouthink campaign in Virginia are causing controversy online.
Teens have posted thousand of comments discussing this topic on Ydouthink’s Facebook page. In fact, at the height of this new campaign, there were over 2,500 people “talking about this” on Facebook (Oct. 28 – Nov. 3).
On August 16, Rescue Social Change Group’s Jeff Jordan presented its comprehensive youth engagement model during a luncheon at the National Conference on Tobacco or Health.
With the help of three youth from the actual programs, Judy, Blayne, and Nataanil, as well as Soni Dighe, a youth engagement expert at Rescue Agency, Jeff presented each component of the Evolvement strategy to an audience of nearly 100 tobacco control professionals.
The tobacco industry has worked hard over the years to make smoking seem attractive.
While tobacco prevention campaigns have done a lot to remind us that smoking is bad for our health, that the the tobacco industry is trying to manipulate us, and that secondhand smoke is dangerous, we have not yet changed the idea that smoking is attractive to many teens and young adults
The ‘What’s Hot?’ campaign is focused on challenging the idea that people think smoking is attractive.
Last week, over a dozen members of the Rescue SCG team descended upon Kansas City, MO for the National Conference on Tobacco or Health (NCTOH).
In less than two weeks, our new video promoting tobacco-free lifestyles to the LGBT community has received over 50,000 views online and has been featured on over 50 blogs and sites. Have you seen it yet?
Will you be at SOPHE’s 69th Annual Conference April 4-6, 2018 at the Hyatt Regency in Columbus, Ohio? Check out these sessions about Rescue’s campaigns and research strategies:
We’re thrilled to announce the opening of our 6th office and excited to introduce our Sacramento Team. RESCUE SACRAMENTO 1414 K Street, Suite 220 Sacramento, CA 95814 As we’ve taken on new behavior change initiatives throughout the state of California, we need to have a team on the ground in the state capital. Our growing […]
Will you be at the APHA 2017 Annual Meeting & Expo? Check out these sessions about Rescue’s campaigns and strategies and we invite you to come say hi at booth # 701.
How can we build more effective campaigns that reduce waste and maximize impact? Here are 5 tips from Jeff Jordan’s Keynote at the World Social Marketing Conference called Minimal Waste, Maximum Impact: Using Psychographic Segmentation in Social Marketing.
We’re thrilled to announce we’re on the Inc. 5000 list for the 9th year in a row. Between 2014 and 2016, our revenues grew an extraordinary 861%, making us America’s 519th fastest growing private company.
